What is the future of branded content?
Advertising
Communications
Content marketing
Branded content – native advertising, paid-for content, advertorial, creative solutions, call it what you will...
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Insights
Why has Verizon paid $4.8bn for Yahoo?
Business
Digital
Media
So Verizon has been at it again: bagging a former digital behemoth for a fraction...
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What can we learn from media changes in the 20 years since I became a headhunter?
Advertising
Broadcasting
Business
Content marketing
Digital
E-commerce
Entertainment
Magazines
Media
News media
Publishing
Recruitment
Social media
Technology
2016 marks twenty years since I became a headhunter. While that makes me feel incredibly...
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Native ads: The Debrief, going mainstream and legal concerns when hitting it big
Advertising
Digital
News came last week that Bauer Media was launching a multi-platform title called The Debrief....
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Media recruiters’ view on Summly selling to Yahoo: good luck
Business
News media
Technology
The news that Yahoo has apparently paid $30m for Summly is surprising. It is a...
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