Media headhunters’ view: Marmalade deal could spread Blackberry apps

There might finally be a chink of light for beleaguered RIM. Marmalade, the maker of software development kits, announced earlier today that it will offer licenses to mobile app developers looking to bring apps to Blackberry devices.

It can’t come too soon for RIM – that’s the view I and my media headhunter colleagues hold – which has seen both its revenues and share price take a hammering as consumers and enterprise customers switch to iPhone and Android devices in their droves. A three-day outage at the tail end of last year didn’t help, and nor has a string of uninspiring

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