Educational publishing jobs: the future is developing customisable e-learning content and platforms

Graphics of educational publishing jobs termsFor educators, students, parents, and politicians the shift to online learning presents an opportunity to improve achievement, reduce costs, and deliver tailored learning experiences. For educational publishers, this change is as much a headache as an opportunity.

Educational publishing is undergoing profound upheaval, and for some traditional firms managing the shift to a digitised world is proving tricky.

Publishers are often guilty of focusing too closely on how customers engage with their existing offering rather than asking themselves the fundamental question: what do my customers really need?

So, what do they need?

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